FOR IMMEDIATE RELEASE

October 27, 2005

Contact: Terry Lynn Smith

 (310) 786-1042

tsmith@mtr.org

Win Lunch with Desperate Housewives’ Eva Longoria

Or

First Off-The-Line Limited Edition Cadillac Star Black XLR

Bid on These and Other Exclusive Packages at the Live Auction at

The Museum of Television & Radio’s Annual Los Angeles Gala

Honoring Peter Chernin and John Wells

Los Angeles, CA—The Museum of Television & Radio announced today that for the first time there will be a live auction of five exclusive packages at its upcoming annual gala in Los Angeles on Monday, November 7, 2005, at the Beverly Hilton in Beverly Hills.  At this year’s gala, the Museum will honor Peter Chernin, president and chief operating officer of News Corporation, and award-winning creator/executive producer John Wells.  Emmy-nominated actress Jane Kaczmarek of Malcolm in the Middle and Emmy-winning actor Bradley Whitford of The West Wing will host the event.  Proceeds from the auction and event will benefit the Museum’s ongoing efforts to collect and preserve television and radio programs and advertisements and make them available to the public.  The five auction packages at this year’s gala are:

• A Trip Down Wisteria Lane – Bid on your chance to have lunch with Desperate Housewives star Eva Longoria and a walk-on role on an upcoming episode of the show!

• American Idol Live! – Win two tickets to every live taping of American Idol for the upcoming season including the finale, two tickets to the finale VIP after-party, and dinner with American Idol judge Randy Jackson.

• Super Bowl: Cadillac-Style – Own the Cadillac Star XLR sports car, #001 of only 250 that will be produced.  The ultimate in automotive luxury, the XLR features exclusive Star Black metallic paint and stylish chrome wheels and grille. As if that weren’t enough, this package also includes two VIP tickets to Super Bowl XL.  Watch the game from the Cadillac corporate luxury box and have field access for the MVP award ceremony following the game.

• Wynn Las Vegas, Baby – Fly a private jet from Elite Aviation to a fabulous two night stay for four in an exclusive “High-Roller” suite at the spectacular Wynn Resort, Las Vegas.  Your stay will include a round of golf at the ultra-exclusive Wynn Golf Club (there’s a year’s waiting list to get on this course!), four tickets to Broadway’s Tony-winning Avenue Q, four tickets to Franco Dragone’s awe-inspiring production Le Reve, and first class limousine transportation to and from the Wynn Resort.

• NASCAR: Start Your Engines! – Win an exciting all-access weekend for two at the NASCAR race of your choice broadcast by Fox.  Get close to the action with exclusive access to pit road and the garage where the drivers and crews prepare for the race.  Enjoy a VIP ride in the pace car with a celebrity driver and a meet-and-greet with NASCAR on Fox on-air personalities!

“The live auction will add an exciting element to the gala evening.  We are grateful for the unwavering support of the Museum’s Los Angeles Board of Governors and the unprecedented donations of these exciting once-in-a-lifetime experiences to assist the Museum’s continuing mission to preserve television and radio history,” commented Barbara Dixon, vice president and director of The Museum of Television & Radio in Los Angeles. 

The Museum of Television & Radio, with locations in New York and Los Angeles, was founded by William S. Paley to collect and preserve television and radio programs and advertisements and to make them available to the public. Since opening in 1976, the Museum has organized exhibitions, screening and listening series, seminars, and education classes to showcase its preeminent collection of over 120,000 television and radio programs and advertisements.  Programs in the Museum’s collection are selected for their artistic, cultural, and historic significance.

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The Museum of Television & Radio in New York, located at 25 West 52 Street in Manhattan, is open Tuesdays through Sundays from noon to 6:00 p.m. and until 8:00 p.m. on Thursdays. The Museum of Television & Radio in California, located at 465 North Beverly Drive in Beverly Hills is open Wednesdays through Sundays from noon to 5:00 p.m. Both Museums are closed on New Year's Day, Independence Day, Thanksgiving, and Christmas. Suggested contribution: Members free; $10.00 for adults; $8.00 for senior citizens and students; and $5.00 for children under fourteen. Admission is free in Los Angeles.  The public areas in both Museums are accessible to wheelchairs, and assisted listening devices are available. Programs are subject to change. You may call the Museum in New York at (212) 621-6800 or in Los Angeles at (310) 786-1000.  Visit the Museum’s website at www.mtr.org.

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